3 Digital and E-Commerce Investments for Your Online Jewelry Store
How digitally competent is your online jewelry store? Early this year, the Digital IQ Index: Watches & Jewelry 2018 by L2inc –...
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Holiday Marketing Calendar to Help Plan Your Jewelry Business
In retail, every day should be a sales day because shoppers have needs to meet daily; however, some products are heavily occasion-based...
How to be an Attention-Hacker through Jewelry Videos (Part 2)
Welcome to the second part of “How to be an Attention-Hacker through Jewelry Videos.” If you haven’t read about the three essential...
How to be an Attention-Hacker through Jewelry Videos (Part 1)
You’ve probably heard it more than once before. If content is king, VIDEO is the emperor; in this case, your jewelry videos....
A Dummies Guide to Jewelry Image Sizing Terminology
If you’re a jeweler who doesn’t have extensive experience in photography and photo editing, jewelry image sizing is probably one of the...
Common Jewelry Image Formats for Your Online Shop
You might have come across many jewelry image file types before but had no idea what they mean. In this post, we’ll...
Ring Photography: Best Shooting Angles
Here’s a very typical scenario that many jewelers can relate to. You’re a bespoke jeweler and have been approached by a customer...
How to Photograph Jewelry for Insurance
The critical importance of jewelry photography to jewelry insurance cannot be overstated. Quite often, jewelry is lost, damaged, or stolen, making jewelry...
6 Different Jewelry Background Ideas You Need to Know
Are you on the hunt for the best background for jewelry photography? Are you just starting out your jewelry business and curious...
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