Case study

AustraliaAustralia

Elevating Valuations and Buyer Confidence with GemLightbox Max

Robert Haigh, Managing Director, Kooyong Fine Auctions, Australia · Auctioneer & Jewelry Valuer
Elevating Valuations and Buyer Confidence with GemLightbox Max

Key Highlights

The biggest wins from switching to GemIQ

01

120Photos

Captured 120 clear catalog images on the first day of setup.
02

Minutes

Replaced turnaround delays of weeks with instant image creation.
03

Accuracy

Delivers true-to-life details needed for professional valuations.

The Challenge

Kooyong Fine Auctions in Australia specializes in fine jewelry auctioneering, valuations, consignments, and private sales.

In the past, photographing consigned jewelry took days or weeks. The resulting images were often dark, unclear, and failed to show clients the true condition and quality of the items, directly impacting buyer confidence and turnaround times.

"In the past it was days, weeks, so it was either the photographs weren't up to standard. They were dark or didn't really show the clients what the items were. That was all cut out just by using the box."

GemLightbox Max's Role

GemLightbox Max completely transformed their auction photography workflow.

Using the intuitive smartphone application, the team was able to produce high-volume, studio-quality images immediately with full consistency.

"I was amazed at the ease of taking the photographs and the quality of the image we were getting. As well as the consistency, I was able to do 120 images the first day I got it."

"Once you've played around with it for about a couple of days through the app, it's fairly intuitive. The model images are saving us so much time and money and are also giving that complete accuracy so they know what they're buying."

The Results

  • Captured 120 consistent, high-resolution catalog images on the very first day of use.

  • Reduced photography turnaround times from weeks down to minutes.

  • Increased buyer trust and auction sales through clear, accurate item presentation.

  • Saved substantial time and labor costs across valuations and consignment processing.

GemLightbox Max provided Kooyong Fine Auctions with an intuitive, high-speed solution that directly improved operational efficiency and bottom-line profit