Case study

MalaysiaMalaysia

How Nuwa Pierre Keeps Photos and Videos Consistent Across Its Socials with GemLightbox

Lim, Nuwa Pierre, Malaysia · Jewelry Brand
How Nuwa Pierre Keeps Photos and Videos Consistent Across Its Socials with GemLightbox

Key Highlights

The biggest wins from switching to GemIQ

01

Consistent Visuals

Photos and videos now look curated, instead of changing from one agency to the next.
02

Natural AI Models

The AI models and videos look very natural and not artificial at all.
03

Good-Looking Pictures

The final pictures look good and give the socials a sleek look.

The Challenge

Nuwa Pierre is a Malaysian jewelry company led by Lim, with a strong focus on social media content.

When the team worked with outside photographers, the models and the end results varied from agency to agency.

That variation made the brand's socials feel a bit jarring, which made a consistent look a priority.

GemLightbox's Role

With GemLightbox, Nuwa Pierre creates its photos and videos in one program, using AI models to present its jewelry.

Lim describes the output as sleek, with videos that look very natural and pictures that look good.

"It looks sleek, and the AI models and the videos look very natural. It didn't look artificial at all, and the final result of the pictures looks good."

The Results

  • Photos and videos share a consistent look across the brand's socials.
  • AI models appear natural and do not look artificial.
  • Videos look sleek and polished.
  • Final pictures look good without relying on different agencies.

Nuwa Pierre now has a steady, professional visual identity with GemLightbox.