William Chu, CEO of Picup Media, Announced as JNA Awards 2020 Honouree
We are pleased to announce that William Chu, Founder and CEO of Picup Media, has been selected as an Honouree in the...
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Case Study: Low Cost Leader
Faced with immense uncertainty and the global retail sales crash brought about by the current pandemic, a low-cost luxury company has managed...
Case Study: Chow Tai Fook
How a century-old jewelry brand recognized the need to succeed in an omnichannel environment and strengthened its connection with clients through improved...
How to Take Professional Quality Jewelry Photos and Videos Yourself
A picture is worth a thousand words, and when it comes to jewelry e-commerce, truer words were never spoken. High-quality photos and...
How to Photograph a Diamond Ring: The Complete Jewelry Guide!
You do not need a studio or heavy editing to get sharp, color-true diamond ring photos. This guide shows two fast workflows....
How to Use Images and Videos to Sell More Jewelry
Tough times require tough entrepreneurs — there is no reminder today more pertinent than this as some countries gradually reopen for business...
How to Start a Jewelry Business
Do you want to start selling jewelry online or in-store? Whichever selling path you take, we've got the steps and tips for...
Smartphone vs DSLR Using the GemLightbox
Smartphone vs. DSLR — is the best smartphone enough to solve your common jewelry photography woes? Can smartphones replace your DSLR? In...
How to Sell Jewelry in the New Normal
If you were struggling before COVID-19, you will struggle more post-crisis, that is if you're still in business. Thankfully, you don't have...
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